Chances are, you haven’t fully devised a plan for maximizing your email marketing strategy by nurturing your database. Rather than just sending information to a list of contacts who have varying degrees of interest in your products or services, you need to look at email marketing as a form of relationship management. The goal of your campaigns is to develop relationships with the people in your database and, over an unspecified period of time, connect and nurture them to a point of sale.
Instead of thinking about your email database as a certain number of people, try assigning the value of a modest sale to each customer ($50). All of the sudden, a list of 10, 000 contacts is worth a sum of $500,000 to your company!
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ResponderExcluirChances are, you haven’t fully devised a plan for maximizing your email marketing strategy by nurturing your database. Rather than just sending information to a list of contacts who have varying degrees of interest in your products or services, you need to look at email marketing as a form of relationship management. The goal of your campaigns is to develop relationships with the people in your database and, over an unspecified period of time, connect and nurture them to a point of sale.
ResponderExcluirInstead of thinking about your email database as a certain number of people, try assigning the value of a modest sale to each customer ($50). All of the sudden, a list of 10, 000 contacts is worth a sum of $500,000 to your company!
www.europeanemaildatabases.com